Product Discovery Basics: Everything You Need to Know - Product Talk - Deepstash
7 days with Seth Godin

Learn more about business with this collection

How to develop a growth mindset

How to think creatively and outside the box

How to embrace change

7 days with Seth Godin

Discover 31 similar ideas in

It takes just

5 mins to read

Product Discovery

Product Discovery

We typically define product discovery in contrast with product delivery. Product discovery is used to describe the work done to make decisions about what to build, while product delivery is the work done to build, ship, and maintain a production quality product.

Good product discovery includes the customer throughout the decision-making process. through: customer interviews, usability tests, A/B tests, demand tests, customer journey mapping, experience mapping, story mapping, OKRs, opportunity solution trees, ethnographic studies, customer visits, and so on.

25

245 reads

The Product Mindset

The best teams are recognizing that digital products are never done. They can always iterate and improve. 

Good product teams know they can always create more value for customers and in turn create more value for their business. This shift in mindset often gets referred to as “product thinking” or as a “product mindset.”

19

110 reads

The Curse of Knowledge in Product Development

As product teams build digital products, they build expertise in their products. They know what the product is capable of. The challenge is that the customers don’t share this expertise.

Product people suffer from a bias called the “curse of knowledge": they develop expert knowledge about their product, they forget what it was like before they had that knowledge. And they can't imagine what it’s like for customers to not have this knowledge.

This becomes a significant problem when they make daily product discovery decisions without input from customers.

17

70 reads

The Underlying Structure of Product Discovery

The Underlying Structure of Product Discovery

Good product discovery has a simple underlying structure: Start with an outcome, discover opportunities, discover solutions.

  1. Good product discovery starts with a clear outcome. A business outcome measures the health of the business and is usually a financial metric or measures progress against a strategic initiative.
  2. Once a product outcome is selected, the product team needs to discover the opportunity space. The team’s goal is to discover opportunities that have the potential to drive their product outcome.
  3. Teams need to discover solutions that will address those opportunities.

22

72 reads

CURATED BY

melisfloyd

Charity officer

stash-superman-illustration

Explore the World’s

Best Ideas

200,000+ ideas on pretty much any topic. Created by the smartest people around & well-organized so you can explore at will.

An Idea for Everything

Explore the biggest library of insights. And we've infused it with powerful filtering tools so you can easily find what you need.

Knowledge Library

Powerful Saving & Organizational Tools

Save ideas for later reading, for personalized stashes, or for remembering it later.

# Personal Growth

Take Your Ideas

Anywhere

Organize your ideas & listen on the go. And with Pro, there are no limits.

Listen on the go

Just press play and we take care of the words.

Never worry about spotty connections

No Internet access? No problem. Within the mobile app, all your ideas are available, even when offline.

Get Organized with Stashes

Ideas for your next work project? Quotes that inspire you? Put them in the right place so you never lose them.

Join

2 Million Stashers

4.8

5,740 Reviews

App Store

4.7

72,690 Reviews

Google Play

Ashley Anthony

This app is LOADED with RELEVANT, HELPFUL, AND EDUCATIONAL material. It is creatively intellectual, yet minimal enough to not overstimulate and create a learning block. I am exceptionally impressed with this app!

“

Shankul Varada

Best app ever! You heard it right. This app has helped me get back on my quest to get things done while equipping myself with knowledge everyday.

“

Sean Green

Great interesting short snippets of informative articles. Highly recommended to anyone who loves information and lacks patience.

“

samz905

Don’t look further if you love learning new things. A refreshing concept that provides quick ideas for busy thought leaders.

“

Jamyson Haug

Great for quick bits of information and interesting ideas around whatever topics you are interested in. Visually, it looks great as well.

“

Ghazala Begum

Even five minutes a day will improve your thinking. I've come across new ideas and learnt to improve existing ways to become more motivated, confident and happier.

“

Giovanna Scalzone

Brilliant. It feels fresh and encouraging. So many interesting pieces of information that are just enough to absorb and apply. So happy I found this.

“

Laetitia Berton

I have only been using it for a few days now, but I have found answers to questions I had never consciously formulated, or to problems I face everyday at work or at home. I wish I had found this earlier, highly recommended!

“

Read & Learn

20x Faster

without
deepstash

with
deepstash

with

deepstash

Access to 200,000+ ideas

—

Access to the mobile app

—

Unlimited idea saving & library

—

—

Unlimited history

—

—

Unlimited listening to ideas

—

—

Downloading & offline access

—

—

Personalized recommendations

—

—

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.

Email

I agree to receive email updates