Learn more about books with this collection
How to strengthen your willpower
How to overcome temptation and distractions
The role of motivation in willpower
Anchoring your work deeply in the dreams, desires, and communities of those you seek to serve. Itβs about changing people for the better, creating work you can be proud of. And itβs about being a driver of the market, not simply being market-driven.
36
364 reads
βMarketing is the act of making change happen. Making is insufficient. You havenβt made an impact until youβve changed someone.β
39
288 reads
34
266 reads
It has to resonate with the listener, to tell them something theyβve been waiting to hear, something theyβre open to believing. It has to invite them on a journey where a change might happen. And then, if youβve opened all those doors, it has to solve the problem, to deliver on the promise.
35
218 reads
You have a marketing question, and itβs possible that thereβs an answer.
But only if you look for it.
β Instead of selfish mass, effective marketing now relies on empathy and service.β
31
225 reads
Marketing is the generous act of helping someone solve a problem. Their problem.
Itβs a chance to change the culture for the better.
Marketing involves very little in the way of shouting, hustling, or coercion.
Itβs a chance to serve, instead
34
211 reads
42
237 reads
How do I describe my love for this book? It completely changed my view of marketing. He says it is "seeing what others see. Building tension. Aligning with tribes. Creating ideas that spread. It means doing the hard work of becoming driven by the market and working with (your part of) that market.β Seth Godin is indeed the Father of Modern Marketing.
β
More like this
8 ideas
This Is Marketing
Seth Godin
5 ideas
This Is Marketing
Seth Godin
9 ideas
This is Marketing
Seth Godin
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Access to 200,000+ ideas
β
Access to the mobile app
β
Unlimited idea saving & library
β
β
Unlimited history
β
β
Unlimited listening to ideas
β
β
Downloading & offline access
β
β
Personalized recommendations
β
β
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates