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💎 Paywall personalization and discounts

Personalizing is the best way to make people want to convert. You can do this through understanding who your users are and how to personalize/contextualize their paywall.

3

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💎 StoreKit2

Implementing server-to-server notifications to check on the status of a user has been very complex, and a lot of beginners choose not to do so. This prevents them from leveraging the marketing tools and winback offers it brings.

Apple introduced StoreKit2, which facilitates understanding the state of the user (subscribed, cancelled, etc.). However, it’s only for iOS 15+ users and you still have to support StoreKit for previous versions.

2

28 reads

CURATED BY

sylvainww

⛏️ 💎 Mining Best-in-class Mobile Growth Insights @ GrowthGems.co / Product Growth & Mobile Marketing @ Babbel Love learning and getting better at it. Stay savvy!

CURATOR'S NOTE

Jeff from Purchasely shares insights on subscription apps!

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