To build an effective personal brand 

You got to embrace the most unique and interesting side of you 😎

The mass is now being chopped up and you might already be 'another boring' someone without a unique selling point.. 

In other words: A disposable commodity 

So, if you follow the mass, you'll get the odds stacked AGAINST you 

There are way too many choices and sameness crowding for attention

If your audience don't get a kick out of what you are offering 

-Ultimately it will come down to price wars and that's no way to sustain your business 

Want to be taken seriously in your chosen field? 

🫴Start treating your profile with intention. 

👁️👄👁️

WHAT DOES EVERYONE ELSE SEE?

Be careful not to get infected with 'excushititis'

- I don't have time (you refuse to do it)

- I'm not good enough (you'll never be good if you don't start taking it seriously)

- It's not effective (well, you're doing it wrong.)

Don't assume

Just because you shared something ONCE, people have to be obliged..

Well guess what? They won't.

You got to have a process and then.......

🌟You need to trust yourself with it and keep delivering it