Interviewers want to know how your answer about yourself is relevant to the position and company you’re applying for.

This is an opportunity to articulate why you’re interested and how your objective fulfills their goals. In order to do that, spend some time researching the company. If your answers resonate with them, it shows that you really understand the role.

Keep It Professional: This isn’t the time to talk about your family and hobbies unless you believe that it would be relevant.

Share Your Passion: Tell your story from a passionate perspective, even if that touches on the personal territory.

Be Concise: Think of it as a teaser that should attract the interviewer’s interest. Give them a chance to ask follow-up questions about whatever intrigues them most. 

Know Your Audience: Are you talking to a recruiter or a prospective boss. 

Keep It Positive: Do not speak bad about your previous employer. It is a big turn-off.