Do high risk high reward posts that deserve media attention.

Create very good quality content over a long period of time - to be consistent

Try new things. You never know what the people are into

Building your business and document the process. Not focus only on one of them. Try to combine them

LinkedIn and TikTok are the single social platform that gives you organic growth. You make an account now and post a thing -> 500 unknown people will see it. It's great for growth. You can't find this on the facebook, instagram, snapchat

1. If you don t know the answer to a question, admit that you don't know it. (Be brave and honest)

2. Will the human beings do what the founder thinks will do?

3. Can the founder deal with things like covid (be capable of managing stresful and unexpected situations)?

4. How they treat the people? First the employees and then the customers

5. It will sell?

6. Is the pitcher an executioner or an entrepreneur? Would he know when to push on some business aspects and when to let go?

Things to admire:

1. Compassion

2. Hard work, but the one that doesn t hurt your family and health. This is a marathon. A hustler shouldn't burn out

3. Transmitting your information to others

Buying things via sms

AI and voice activated things

OTT