Cowboys, supermodels, farmers, Presidents and housewives have one garment in common: Jeans.
Jeans are comfortable, durable, attractive, cool and easy to own and wear, hence have a wide appeal among all sections of society.
The appeal for Jeans, apart from the fact they weren’t complicated, was that it was a four-dimensional material. Time changed how it looked, and that became an added attraction.
Traditional, unadorned jeans still looked and felt special, and the eternal appeal of jeans matched with life in general.
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