What is Design Thinking? - Deepstash
Onboarding Matters

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Why onboarding is crucial for customer retention

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Onboarding Matters

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Jakob Nielsen

a wonderful interface solving the wrong problem will fail.

203

2.48K reads

Challenges of Innovation

  1. Customer Unmet Needs 
  2. Diverse Voices in solution 
  3. Lower risks and costs 
  4. Easier to kill the creative ideas than to kill the incremental ones.
  5. Employee buy-in.

192

1.48K reads

4 Principles of Design Thinking

  1. User / Human Centered : 
  2. Flexibility : Embrace Change : Perpetual Beta 
  3. Creative Energies: Propel Innovation 
  4. Doing Centric

196

1.31K reads

Doing Centricity

Google method to generate and scale ideas

  1. Experiment 
  2. Measure / Learn 
  3. Share 
  4. Scale 

185

1.03K reads

Design Think Foundations

Suspend judgment 

  1. Go Wild! 
  2. Up Creativity Before Down Selection 
  3. Avoid Local optimas and Sequence Time Bias 
  4. Prototype Test Refine 
  5. Iteration 
  6. Fail Fast Learn Faster 
  7. Implement

191

894 reads

Steve Eppinger

You have to immerse yourself in the problem

184

745 reads

5 Stages of Design Think

  1. Empathy 
  2. Define 
  3. Ideate 
  4. Prototype 
  5. Test and Implement 

200

751 reads

Empathize

  1. What your users do, say, think, and feel.
  2. What are their Outcome Expectations 
  3. ‘what motivates or discourages users?’ 
  4. ‘where do they experience frustration?’ 

194

620 reads

Define

  1. JTBD: jobs to be done 
  2. needs; unmet Needs >> Opportunities 
  3. common patterns Across Users 

186

552 reads

Ideate

  1. Suspend Judgment
  2. Creative Crazy 
  3. Recombine Remix 
  4. Different people 

189

498 reads

Lateral Thinking

Edward De Bono 

Great Book for Ideation 

challenging assumptions

188

615 reads

Prototype

  1. What are the components to the solution
  2. Tactile / Modules / MVP 

182

410 reads

Test / Implement

  1. Allow users to Drive Experience 
  2. Agile - Lean - Iterative - MVP 

183

538 reads

Charles Kettering

If you have always done it that way, it is probably wrong.

183

495 reads

How to Get Started

  1. Start to Gather Insights
  2. Build Scrappy Prototypes 
  3. Turn Problems into Questions 
  4. Research to Understand 

190

656 reads

Start to Gather Insights

  1. Practicing Empathy
  2. Observation
  3.  Interviewing

184

398 reads

Build Scrappy Prototypes

  1. Iterate - Measure - Learn 
  2. Learn About Unmet Needs

184

346 reads

Turn Problems into Questions

When faced with how to improv retention rates

How can we make a better employee experience?

ReFocus 

183

396 reads

Research

  1. Past, Present, and Future
  2. Three Types of Research
  3. generative : Find the New; Needs 
  4. evaluative : Feedback; iterate Forward 
  5. validating : Current happening

185

708 reads

Key Questions

  1. Feasible
  2. Viable
  3. Desirable 

183

440 reads

CURATED BY

gopu44

Founder startup, analytics, creative thinking

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