<p><strong>Messenger</strong> can help you close the gap between customer intent and customer action.</p><p><strong>(Awareness >>Consideration>> Connection>>Trust) </strong></p><ol><li>Define a target audience for your Messenger experience.</li><li>Make sure the right people find your business and start a conversations.</li><li>Use Messenger experience to encourage them to start the conversation.</li></ol>

How To Improve Your Customer Experience Using Messenger? 

<p>Include</p><ul><li>How to use status messages effectively</li><li>Copywriting for direct messages</li><li>Using links on whatsApp - Call To Action </li><li>Using videos and Gifs</li><li>Scheduling your content </li></ul>

WhatsApp Chats For Your Brand 

<ol><li>Landing page basics </li><li>Buttons & Call to actions </li><li>How to create a landing page that sells. </li></ol>

Pay attention to the thumb placement for your mobile click through. 

<p>Include Mobile Viewing and Pinterest visual search basics. </p><p>Standard Pin Size : 1000x1500 pixels </p>

Vertical Pins and why is it necessary for the search engines today? 

For digital marketing questions write to me at 

<h5>Plan</h5><h2>Get ready to get personal.</h2><p>Before adding Messenger to your marketing strategy, you’ll want to clearly define your business objective and audience.</p><h3>What problem are you solving?</h3><p>Different goals, different approaches. Whether your objective is awareness, consideration, conversion or care, Messenger can help you close the gap between intent and action.</p><h3>Who do you want to talk to?</h3><p>Defining a target audience for your Messenger experience is important in making sure the right people find your business and start a conversation. </p><h3>Why should they talk to you?</h3><p>From helping your customers find gifts for their loved ones to keeping them updated on shipping updates, defining your unique Messenger experience will encourage them to start the conversation.</p><img src="https://external-iad3-1.xx.fbcdn.net/safe_image.php?d=AQFDPcz3HcIwgOCU&amp;url=https%3A%2F%2Flookaside.fbsbx.com%2Felementpath%2Fmedia%2F%3Fmedia_id%3D369846004394433&amp;ccb=3-5&amp;_nc_hash=AQGBlU4DX1S2-olf" width="440" height="426" alt="Have conversations with your customers at any time when they need it most through Messenger."><img src="https://external-iad3-1.xx.fbcdn.net/safe_image.php?d=AQHHlTgQ_wvKNalQ&amp;url=https%3A%2F%2Flookaside.fbsbx.com%2Felementpath%2Fmedia%2F%3Fmedia_id%3D819154058894909&amp;ccb=3-5&amp;_nc_hash=AQGP4B4H04aFYxvN" width="440" height="425" alt="Create an enjoyable experience for customers that will create following and engagement."><h5>Create</h5><h2>Identify the best approach for using Messenger.</h2><p dir="ltr"><b dir="ltr">For a simple live chat experience</b>, start by turning on Page messaging to respond to customers manually. To easily automate responses, use Page messaging tools like greetings, Instant Replies and Away Messages. You can also integrate Messenger with your live chat provider. To learn more about the basics, <a href="https://www.facebook.com/help/994476827272050?ref=fbb_get_started_with_messenger" data-ms="{&quot;creative_detail&quot;:&quot;AHC_Messaging_CheckOutTheHelpCenter_CreateSection_link&quot;,&quot;creative&quot;:&quot;link&quot;}" dir="ltr">check out the Help Center</a>.</p><p dir="ltr">To learn more about crafting an effective Messenger experience, read <a href="https://www.facebook.com/business/news/three-tips-to-master-messaging-with-your-customers" data-ms="{&quot;creative_detail&quot;:&quot;NewsBlog_ThreeTipsToMasterMessaging_LearnMoreAboutHowToMasterMessaging_CreateSection_link&quot;,&quot;creative&quot;:&quot;link&quot;}" dir="ltr">Three Tips to Master Messaging with Your Customers</a>.</p><h5>Reach</h5><h2>Bring people to the conversation.</h2><p>Conversations are a two-way street. You can use Messenger entry points and ads to let people know you’re available to chat.</p><h3>Messenger entry points</h3><p dir="ltr">Start by adding a Send Message button to your Facebook Page and posts. Next, <a href="https://www.facebook.com/business/m/add-messenger-to-your-website?ref=fbb_get_started_with_messenger" data-ms="{&quot;creative_detail&quot;:&quot;FBB_MessengerChatPluginPage_addMessengerToYourWebsite_ReachSection_link&quot;,&quot;creative&quot;:&quot;link&quot;}" dir="ltr">add Messenger to your website</a> or <a href="https://developers.facebook.com/docs/messenger-platform/introduction/entry-points?ref=fbb_get_started_with_messenger" data-ms="{&quot;creative_detail&quot;:&quot;FacebookDevelopers_ConversationEntryPoints_ExploreVarietyOfConversationEntryPoints_ReachSection_link&quot;,&quot;creative&quot;:&quot;link&quot;}" dir="ltr">explore more conversation entry points</a> you can add to your email or physical storefront and packaging.</p><h3>Messenger ads</h3><p dir="ltr">You can also create ads that bring people to the conversation. Ads that click to Messenger appear on Facebook, Instagram or Messenger and send people into a Messenger conversation with your business. <a href="https://www.facebook.com/business/ads/messenger-ads#ads_that_click_to_messenger" data-ms="{&quot;creative_detail&quot;:&quot;FBB_MessengerAds_ReachingPeopleWithMessengerAds_ReachSection_link&quot;,&quot;creative&quot;:&quot;link&quot;}" dir="ltr">Learn more about reaching people with Messenger ads</a>. </p><img src="https://external-iad3-1.xx.fbcdn.net/safe_image.php?d=AQFYjEpn_4Zi43Tg&amp;url=https%3A%2F%2Flookaside.fbsbx.com%2Felementpath%2Fmedia%2F%3Fmedia_id%3D1012483732512871&amp;ccb=3-5&amp;_nc_hash=AQFgmzbGzDVOcpgK" width="440" height="426" alt="Messenger can be used for businesses to reach customers and drive conversations that capture attention."><img src="https://external-iad3-1.xx.fbcdn.net/safe_image.php?d=AQHP3hf7JjN6KVsj&amp;url=https%3A%2F%2Flookaside.fbsbx.com%2Felementpath%2Fmedia%2F%3Fmedia_id%3D258309192201579&amp;ccb=3-5&amp;_nc_hash=AQFjlTyq28agg4mC" width="440" height="425" alt="Businesses can learn how to improve and drive communication with customers through testing with Messenger."><h5>Optimize</h5><h2>Test, learn and iterate.</h2><p>By evaluating how Messenger performs, you can learn what works and find new ways to connect with customers in conversation. Here are a few things to try:</p><h3>Test</h3><p>Experiment with every aspect of your Messenger experience, from the welcome greeting and videos you share, to the way updates are delivered in conversation.</p><h3>Learn</h3><p dir="ltr">Discover how your campaigns are performing using <a href="https://www.facebook.com/business/help/496341904174424?ref=fbb_get_started_with_messenger" data-ms="{&quot;creative_detail&quot;:&quot;AHC_MessagingMetrics_OptimizeSection_link&quot;,&quot;creative&quot;:&quot;link&quot;}" dir="ltr">messaging metrics</a>. Get even more specific Messenger results in <a href="https://www.facebook.com/help/analytics?ref=fbb_get_started_with_messenger" data-ms="{&quot;creative_detail&quot;:&quot;AnalyticsHelpCenter_FacebookAnalytics_OptimizeSection_link&quot;,&quot;creative&quot;:&quot;link&quot;}" dir="ltr">Facebook Analytics</a>.</p><h3>Iterate</h3><p>Once you know what works, discover new challenges to solve with conversation, and keep optimizing your Messenger presence to reach new audiences.</p>

Set up and get started using Messenger for business driving conversations that improve meaningful relationships with customers.

personaldevelopment

Personal Development

communication

Communication

<p>Before adding Messenger to your marketing strategy, you’ll want to clearly define your business objective and audience. </p>

<p>Different goals, different approaches. Whether your objective is awareness, consideration, conversion or care, Messenger can help you close the gap between intent and action. </p>

<p>Defining a target audience for your Messenger experience is important in making sure the right people find your business and start a conversation. </p>

<p>From helping your customers find gifts for their loved ones to keeping them updated on shipping updates, defining your unique Messenger experience will encourage them to start the conversation. </p>

Identify the best approach for using Messenger.

<p><b>For a simple live chat experience </b>, start by turning on Page messaging to respond to customers manually. To easily automate responses, use Page messaging tools like greetings, Instant Replies and Away Messages. You can also integrate Messenger with your live chat provider. To learn more about the basics, <a href="https://www.facebook.com/help/994476827272050?ref=fbb_get_started_with_messenger">check out the Help Center </a>. </p>

<p>To learn more about crafting an effective Messenger experience, read <a href="https://www.facebook.com/business/news/three-tips-to-master-messaging-with-your-customers">Three Tips to Master Messaging with Your Customers </a>. </p>

<p>Conversations are a two-way street. You can use Messenger entry points and ads to let people know you’re available to chat. </p>

<p>Start by adding a Send Message button to your Facebook Page and posts. Next, <a href="https://www.facebook.com/business/m/add-messenger-to-your-website?ref=fbb_get_started_with_messenger">add Messenger to your website </a>or <a href="https://developers.facebook.com/docs/messenger-platform/introduction/entry-points?ref=fbb_get_started_with_messenger">explore more conversation entry points </a>you can add to your email or physical storefront and packaging. </p>

<p>You can also create ads that bring people to the conversation. Ads that click to Messenger appear on Facebook, Instagram or Messenger and send people into a Messenger conversation with your business. <a href="https://www.facebook.com/business/ads/messenger-ads#ads_that_click_to_messenger">Learn more about reaching people with Messenger ads </a>. </p>

<p>By evaluating how Messenger performs, you can learn what works and find new ways to connect with customers in conversation. Here are a few things to try: </p>

<p>Experiment with every aspect of your Messenger experience, from the welcome greeting and videos you share, to the way updates are delivered in conversation. </p>

<p>Discover how your campaigns are performing using <a href="https://www.facebook.com/business/help/496341904174424?ref=fbb_get_started_with_messenger">messaging metrics </a>. Get even more specific Messenger results in <a href="https://www.facebook.com/help/analytics?ref=fbb_get_started_with_messenger">Facebook Analytics </a>. </p>

<p>Once you know what works, discover new challenges to solve with conversation, and keep optimizing your Messenger presence to reach new audiences. </p>

Get started on Messenger as a Business

How To Improve Your Customer Experience Using Messenger?

WhatsApp Chats For Your Brand

Pay attention to the thumb placement for your mobile click through.

Vertical Pins and why is it necessary for the search engines today?

For digital marketing questions write to me at

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