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Gives the hidden connection in the design which triggers the shape between the gaps in space and elements used on that canvas.
Our brain sees the things a whole rather than in a parts of whole. Based on this psychology we create the design with some parts of shapes and objects which in wholesome gives the shape we want that viewers to grab.
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It means nearness in the space between the shapes and objects which feels like relative to each other.
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An Object shares the similar feature or characteristics like:Â
 ... which are recognised as a group.
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A figure can be noticed based on its grounds like back and foreground. Usually the bigger area in the figure is assumed as a Background.
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If the elements in the designs move in a similar direction we perceive them are one group.
The movement can be communicated in a static design or using motion design.
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It draws the viewerâs attention to a particular element in the design.
Focal Point is also called as Emphasis , its primary act is to make all the elements lead viewers towards a Focal point.That point can be wherever in the Figure.
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When elements are arranged in such a way in a symmetric manner like a line that minimizes viewersâ abruption towards design.
Our Human eyes move from one object to another if it is arranged in a line or path.Â
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Life-long learner. Passionate about leadership, entrepreneurship, philosophy, Buddhism & SF. Founder @deepstash.
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