What is influencer marketing: How to develop your strategy - Deepstash
Influencer marketing

Influencers are individuals who have a dedicated social following and are viewed as experts within a niche. Influencer marketing is a kind of social media marketin...

STASHED IN:

23

What is influencer marketing: How to develop your strategy

sproutsocial.com

STASHED IN:

0 Comments

Instagram influencer marketing is a well-known strategy, but there are many other networks for influencers, such as Snapchat, YouTube and TikTok.

In a 2018 survey, 89% said ROI from influence...

STASHED IN:

22

  • Start by choosing the platform you want to focus on, ideally where you already have a presence. You can always expand to other platforms at a later stage.
  • Look at the ...

1

STASHED IN:

24

  • When creating a budget, ensure to factor in time for planning, executing and reviewing your influencer program. A successful influencer marketing campaign is not an automated ...

1

STASHED IN:

22

Influencer marketing is often used to raise brand awareness and increase sales. However, a more effective target is to hone in on what your brand's needs are. For example, perh...

STASHED IN:

22

Step one is to research how to find the right influencers to work with. Consider the following:

  • Does the influencer already post about similar things to your service?

STASHED IN:

23

  • Create a specific hashtag to track what your influencers are doing.
  • If you're aiming for more sales, affiliate codes or tracking links can help establish how much is generated from inf...

1

STASHED IN:

23

Deepstash helps you become inspired, wiser and productive, through bite-sized ideas from the best articles, books and videos out there.

GET THE APP: