The Top 15 Blog Writing Tips for 2021 [+ Free Checklist] - Deepstash
15 Essential Blog Writing Tips

Define Your Reader Personas

This will help you tailor your content to meet their needs & build trust.

  • Demographics (age/gender, level of income, l...

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The Top 15 Blog Writing Tips for 2021 [+ Free Checklist]

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Understand Your Audience’s Search Intent

  • Informational — looking for specific information on a topic
  • Navigational — wants to ge...

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Research the Topic from the Inside Out

  1. Explore Autocomplete Suggestions and “People Also Ask” in Google
  2. Uncover the Questions that Arise Around Your Topic on For...

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Take the Best from Your Competitors

Looking at SERP can help you understand search intent, & discover which content formats & headlines are used by your top rivals.

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Use Keywords to Your Advantage

  1. Make Sure Your Copy has a Good TF-IDF (term frequency — inverse document frequency). It is a way of determining the quality of a piece of ...

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Optimize Your Content to Earn a Featured Snippet

  • Pick already high-ranking pages to optimize.
  • Find a question-based keyword & give a clear, concise answer.

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Check & Optimize On-Page SEO

  • Create a clear structure of H1 and H2 tags
  • Internal linking 
  • Incorporate keywords in URL
  • Strong title tag
  • Co...

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Add Conversion Paths

Decide

  • What's the goal?
  • Which funnel stage does this content belong to?
  • What would be the next desirable action?
  • What ...

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Create a Process for Tracking the Blog Post’s Performance

  1. Edit your post, implement the recommendations of the SEO Writing Assistant, optimize it and publish! 
  2. A...

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