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Hollywood Is Facing an Existential Crisis

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https://www.theatlantic.com/culture/archive/2020/03/post-pandemic-future-hollywood/608620/

theatlantic.com

Hollywood Is Facing an Existential Crisis
Though Universal's Trolls release is a business decision spurred by highly unusual circumstances, it's nonetheless prompting a furious response from theater owners who recognize a looming existential threat. The National Organization of Theatre Owners (NATO), a group representing more than 33,000 screens around the country, insists that Universal's move will be an exception, not the rule.

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Going To the Movies

Going To the Movies

.. used to be a great experience, before theatres all across the globe got shut down due to the Pandemic. 

Now that all movie production is halted and new releases rescheduled or postpon...

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Direct To The Internet

Universal Studios took the bold step of releasing a new movie directly online, while also playing in a few theatres still open for business. This is being viewed as a pilot project by the entire in...

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Return To Normalcy

The problem seems to be the public sentiment on returning back to theatres even when the global crisis is over. 

China has reopened some of the theatres and has implemented social distan...

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Old Magic

Due to lack of new movies, Chinese theatres are showing recent and classic blockbusters, something which can be replicated all across the globe to get people in movie halls, once they are safely ab...

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Hollywood

.. is the show business capital of the world, being synonymous with power, money, glitz and glamour. It is the abode of famous TV and movie studios and record companies.

Origins

The place where Hollywood stands today was initially just plains and hills with just a small hut, in the year 1853, eventually becoming an agricultural community called Cahuenga Valley. Harvey Henry, a politician and real estate developer purchased a large piece of the future ‘Hollywood’ for a ranch and ended up using it as a township of upscale homes. In a couple of decades, the place had markets, hotels and other commercial establishments.

The Father Of Hollywood

.. was a banker and real estate mogul H.J. Whitley, who opened the Hollywood Hotel(Now Dolby Theater, the Oscar ceremony venue) and some residential neighbourhoods. According to many, he coined the name ‘Hollywood’ while honeymooning there in 1886, while some say it was named by Harvey’s wife Daeida Wilcox.

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Stories create “sticky” memories

...by attaching emotions to things that happen. That means those who can create and share good stories have a powerful advantage over others.

Facts and figures and all the rational thi...

Start with a message

First, settle on your ultimate message; then you can figure out the best way to illustrate it.

Every storytelling exercise should begin by asking: Who is my audience and what is the message I want to share with them? 

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Use personal experiences

The best storytellers look to their own memories and life experiences for ways to illustrate their message. 

Think of a moment in which your own failures led to success in your career or a lesson that a parent or mentor imparted.

There may be a tendency not to want to share personal details at work, but anecdotes that illustrate struggle, failure, and barriers overcome are what make leaders appear authentic and accessible.

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