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How to Make Complex Ideas Easy to Understand for Everyone

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https://www.inc.com/the-muse/how-to-make-complex-ideas-easy-to-understand.html

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How to Make Complex Ideas Easy to Understand for Everyone
You're sitting in a conference room with all the big bosses. They're meeting to discuss the annual budget, and it's your job to pitch them your case for more money for your team. While you're quite confident everyone has a vague idea what your department does, you're not nearly as confident that everyone sees the importance of what you do or the way you do it.

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Get to Know Your Audience

Presenting information is never about the presenter--it's always about the audience.

Get to know who they are, in order to use their common knowledge and experience: What's most imp...

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The "One Thing" To Remember

To have a better chance of making complex information memorable, ask yourself these 2 questions:

  • If my audience will only remember one thing about my explanation, what is that ...

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Give Context and Use Examples

The way you frame your information matters--the language, terms, and examples you choose to use will have a huge impact on what your audience remembers and understands.

Paint a verbal pict...

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Watch Your Language

While using long, technical words might seem impressive, it rarely helps anyone understand what's being said.

Opt for using simple, everyday language. Along those same lines, avoid any...

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SIMILAR ARTICLES & IDEAS:

Get To Know Your Audience

What’s most important to them? What motivates them? What’s their background? How do they prefer to communicate? What “language” do they tend to use?

By underst...

The “One Thing” They Should Understand

If something is too complicated, people are most likely to be confused by it, or worse, forget about it.

Ask yourself:

  1. If my audience will only remember one thing about my explanation, what is that “one thing?”
  2. And, why should my audience care about this “one thing?”

Give Context

The way you frame your information matters – the language, terms, and examples you choose to use will have a huge impact on what your audience remembers and understands.

So, paint a verbal picture. By sharing information, you make the problem tangible, and the solution appealing.

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What you say, and how you say it

When trying to explain complex information to an audience, the first task is to get the content of what you're saying right. 

How we communicate is also cr...

How much technical detail to include

Try not to use technical language. If you do, make sure it is absolutely necessary in order to help the audience understand or appreciate your point – and ensure that you explain the word or term immediately afterwards.

Keep your words as simple and clear as possible, and use real-life examples and illustrations where possible. But don’t patronize your audience.

How to use body language

If you look alert but relaxed, your audience will mirror this and feel the same way. Stand up straight, but relax any tension or stiffness in your body. 

It’s a good idea to gesture with your hands in such a way that helps to make clear what you are explaining – but only do this if it feels natural, and try not to wave your arms around unnecessarily.

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Data

It comprises the facts without necessarily showing clarity to a situation.

  • What do the numbers mean and why should you care? Go past the data to capture the i...

Logic

Carefully check that the logic of your case is clearly explained. Observation or even intuition can create an initial structure for explaining a complex problem such as an issue.

Pictures

Pictures, visuals and images offer your audience an invaluable way of remembering the relationships between different variables. The right visual offers an easy way to see, internalize and later recall even complicated information.

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