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The hipster effect: Why anti-conformists always end up looking the same

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https://www.technologyreview.com/s/613034/the-hipster-effect-why-anti-conformists-always-end-up-looking-the-same/

technologyreview.com

The hipster effect: Why anti-conformists always end up looking the same
You've probably seen this effect-perhaps you are a victim of it. You feel alienated from mainstream culture and want to make a statement that you are not part of it. You think about wearing different clothes, experimenting with a new hairstyle, or even trying unconventional makeup and grooming products.

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The hipster effect

The hipster effect

The hipster effect is when people who oppose mainstream culture find out that their unique choices are similar to millions of other people. In an attempt to be different, they all end up loo...

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Delayed reaction

People do not react instantly when something highly fashionable becomes available. The information spreads slowly through online platforms, word of mouth, and so on.

In general, the populati...

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Synchronization

When there are equal proportions of hipsters and conformists, the entire population tends to switch randomly between different trends.

For example, if the majority of individuals shave t...

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The important role of hipsters

Aside from the choice of clothing, there may be important implications in understanding the synchronization of nerve cells, investment strategies in finance, or emergent dynamics in social science....

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The bandwagon effect

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Why the bandwagon effect happens

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We generally collaborate with other people because it benefits us. Our rational minds let us work out when we might occasionally gain by acting selfishly instead.

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Network Effects

Network effects are the unseen forces that are guiding our destiny and exerting a powerful intervention on our lives, creating energy that escorts us down a path that is not always fully our intent...

Zipf's Law

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