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This is where internet memes come from

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https://www.technologyreview.com/2018/06/11/142394/this-is-where-internet-memes-come-from/

technologyreview.com

This is where internet memes come from
The word meme was coined by the biologist Richard Dawkins in his 1976 book The Selfish Gene, in which he suggested that ideas could replicate, evolve, and enter popular culture in a process analogous to the way genes spread. Today, a meme is commonly thought of as a variant of an image based on a common...

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Origin of memes

The word meme was coined by the biologist Richard Dawkins in his 1976 book, The Selfish Gene. He defined it as ideas that could replicate, evolve, and enter popular culture in a process similar to ...

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Attention hacking

Several online communities focus on creating and spreading memes, so the idea becomes viral. These communities have become very influential.

Little is understood about the way memes spread ...

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Generating memes

Researchers have gained some understanding of why some memes spread widely, while others quickly die away.

One component is to ensure new offspring are continuously produced. It suggests tha...

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SIMILAR ARTICLES & IDEAS:

Memes

Memes

The content shared online is always changing because of the creativity of users who remix, parody, or caption popular images or videos, to create memes.

Memes may seem basic, but from a lin...

Origins of memes

Memes have their origins in the world of academia. Richard Dawkins coined the term 'meme' in his 1976 book, The Selfish Gene. Dawkins describes a meme as "a unit of cultural transmission or imitation."

The word comes from the Greek 'mimema', meaning imitated.

Going viral

Internet memes are units of popular culture that are shared, imitated, and changed by users.

The first meme on the internet was the sideways 'smiley' :-) , created in 1982. The practice of using punctuation markers to show emotion spread quickly and later other expressions, such as :-( and ;-) were added.
The first example of digital viral content is the Hampster Dance meme - rows of dancing hamster GIFs - created by an art student in 1998.

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Have a focus

Don't try to be everything to everyone. Decide what your key message is and stick to it.

Keeping your message focused for your target demographic will make it that much easier to ...

Be authentic

It's the easy way to have an original personal brand. Pople can see right through a dishonest act and will call you out for it.

It will also make it much easier to manage your personal brand on a daily basis.

Tell a story

If your personal brand isn’t telling a story, you’ve already lost half of your potential audience.

The most effective personal branding strategy these days is to build a true narrative, a story around your brand that your audience can engage with.

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A network is more than just a group of individuals

A network is more than just a group of individuals

In addition, a network has ties between people.

The connections between individuals are what changes a group to a network.

Social networks have a strong effect on our ideas

You may think it was your idea to keep your desk neat or speak up in a meeting, but your behavior was likely influenced by those in your network.

Once we understand social networks, we can use its power to shape workplaces for the better. You can turn an unhappy team into an innovative, collaborative one.

We naturally copy others

Your experiences in the world is not only a product of your own desires, actions, and thoughts, but also a product of the desires, actions, and thoughts of people around you.

The things that are seemingly personal to you are actually very strongly influenced by similar traits in other people. You do have agency. You can choose what to do. But you're also affected by what others are doing. Both are true.

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