Figure & Ground - Deepstash
Figure & Ground

Figure & Ground

A figure can be noticed based on its grounds like back and foreground. Usually the bigger area in the figure is assumed as a Background.

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Closure

Gives the hidden connection in the design which triggers the shape between the gaps in space and elements used on that canvas.

Our brain sees the things a whole rather than in a parts of whole. Based on this psychology we create the design with some parts of shapes and objects which in wholesome gives the shape we want that viewers to grab.

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Continuity

When elements are arranged in such a way in a symmetric manner like a line that minimizes viewers’ abruption towards design.

Our Human eyes move from one object to another if it is arranged in a line or path. 

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Focal Point

It draws the viewer’s attention to a particular element in the design.

Focal Point is also called as Emphasis , its primary act is to make all the elements lead viewers towards a Focal point.That point can be wherever in the Figure.

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Proximity

It means nearness in the space between the shapes and objects which feels like relative to each other.

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Similarity

An Object shares the similar feature or characteristics like: 

  • Shape
  • Size
  • Color or Texture
  • Dimensions & Orientation

 ... which are recognised as a group.

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Common Fate

If the elements in the designs move in a similar direction we perceive them are one group.

The movement can be communicated in a static design or using motion design.

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RELATED IDEAS

Understanding the elements and principles of art and design

The elements and principles of art and design are the foundation of the language we use when we speak about art.

  • The elements of art are the visual tools an artist employs to create a composition: The elements are line, shape, colour, value, form, texture, and space.
  • The principles of art define how the artist uses the elements of art to help show the artist's intent. The principles are balance, contrast, emphasis, movement, pattern, rhythm, and unity/variety.

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UX design is crucial to just about everything. It renders the latest technology accessible to the masses, makes our favourite apps and websites a pleasure to use, and determines which brands and products we return to over and over again. To put it simply, design matters.

UX designers can make a huge difference to the world in which we live — not only through designing great user experiences, but by spreading the word about the immense value of good design.

So what is UX design all about? Let our all-time favourite UX design quotes enlighten and inspire you!

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A preference for circles

Over the years, research has shown that individuals tend not only to prefer contoured lines over straight ones but also to associate more joyful feelings with the first ones.

Furthermore, a recent study has proven that people's preference for curved real objects has not changed a bit. We tend, it seems, to identify angular shapes with fear, aversion, and dislike, while circles bring to our mind feels like safety and peacefulness.

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