Ideas from books, articles & podcasts.
Even if they don’t. One of the traits of a great content creator is their ability to research their brand inside-out. As a content creator, you’re speaking for the brand not yourself. This can be a tipping point for a lot of writers. However, it’s easy to overcome. Simply take the time to understand the marketing voice of your brand or industry. Is it light-hearted? Professional? Funny?
Secondly, top content creators spend the time getting to know their brand’s Unique Selling Point (USP) and use this knowledge to leverage their content.
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If you’re in the content marketing field, chances are high that you are a fairly content writer, sometimes the best writers don’t make the best content marketers! Why is this? Because they get lazy with their craft.
Content marketing is more than just putting words on pape...
If you’re creating content with the sole purpose of driving sales, you need to know your industry intimately.Keeping a drift of changing industry trends will help you make better-informed decisions when it comes to creating your content. Staying updated with industry news helps you understand...
Ah, networking. Yes, for many content creators who prefer to hide behind their screens, the mere thought of mingling with other content creators can be harder than writer’s block. However, not doing so restricts themselves to their own ideas.
Whether it’s on social media, on a forum, write...
Want to know how to become a successful content creator?
Just like any specialty field, content creators have to fine-tune their skills on a daily basis. Knowing your craft, knowing your audience, and knowing that perseverance is the name of the game.
Sure, anyone c...
Writing for an audience can be challenging to some writers. However, it’s one of the most important skills that quality content creators have. The ability to read the mind of their audience and to speak to them in their language helps them to deliver content that resonates.
Many writers make the mistake of imitating a competitor’s voice. Or, they have no voice at all so their content ends up falling flat.
Ever read content that takes you on a journey? You almost get lost in the story and before you know it, you’re clicking ‘buy now!’. Other times, a website m...
To be the best at anything requires hard work and patience. For content creators, success comes from continuously honing their skills. This means writing regularly, keeping abreast of industry trends, researching their brand, audience, and competitors, and connecting with other l...
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Your customers and friends likely are generating content, tagging your brand, or mentioning your products in their tweets, Instagram Stories, and TikTok videos every day. Why not incorporate that user-generated content into your brand’s social media calendar?
You don’t have to take a wait-a...
The creator economy is comprised of people who attract an audience to build a business. Thanks to the rise of digital media and tools, such as creator coins, there are several ways to get this done. Give people valuable reasons to know, like, and trust you, over and over, and you...
published 21 ideas
A must read stash on the Creator Economy.
The new generation of marketing champs are not using papers and billboards anymore, they use the World Wide Web.
Whether you are a small business owner or an Enterprise, you will need a back-office that runs through cyberspace. Let's cover the essentials.
published 9 ideas
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