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Stashed ideas

59 STASHED IDEAS

Why did James move from San Francisco to Los Angeles?

  • James felt there were more creative individuals in LA than SF
  • SF was an engineering-focused space that was very financially driven
  • The relationships in SF tend to be more transactional than anything else
  • The culture in SF was a serious city that didn’t value humour in people
  • In SF, there are 200-300 investors for every great idea which lowers returns and makes it harder to get into a deal
  • James believes that in 5 years, LA will become the creative capital of the world
  • LA already has a lot of amazing companies such as Snapchat and Honey

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Founder quotes and tricks for building a great product.

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Every founder likely dreams of being featured in global news publications. But the savviest companies know that this kind of coverage doesn’t happen overnight. It requires time to form relationships with reporters and build up to it.

They know that there are a variety of outlets and channels that provide important audiences for their story. By including smaller, target media outlets and leveraging platforms like blogs and LinkedIn, or self-publishing in Medium, companies can build momentum and credibility, which will help convince the bigger outlets that they are worth covering.

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Naivety welcomes innovation and opportunity.

  • Share learnings you’ve gained from past jobs that will support you in the business.
  • Talk about how you’re associated with your target market and why you’re the perfect person to be building this.
  • Selling to customers you understand is a strong advantage.
  • Share your story about what led you to founding the business and why it’s meaningful to you.
  • Talk with so much enthusiasm for what you’re building that people walk away feeling like they have to be a part of it.

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