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Stashed ideas

7 STASHED IDEAS

Preparing Small Business Owners For The Holidays

The holidays are coming, and savvy owners should take this opportunity to draw as much traffic as possible to their sites and — most importantly — convert as much of that traffic as possible to customers while they’re there.

During the holidays, business spikes for nearly everyone, but e-commerce has been growing each year over the brick-and-mortar competition — and the pandemic has only increased this growth. In 2020, retail e-commerce sales skyrocketed, with a 35% year-over-year increase over the 2019 season in the United States.

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Use your good days to plan for the bad ones
  • Planning. Planning the week to come on good days gives you a better chance of getting something done on the bad ones because it means you don't have to make a decision when you're not feeling up to it. 
  • Outlining and brainstorming. Consider using your good days to brainstorm or outline your projects, so you can focus on the execution on the bad days.
  • Writing snippets. If you set up a snippet manager and spend some time writing snippets ahead of time, you can respond to routine messages with less thought. It's a small thing, but being able to easily respond to a few routine messages on a bad day can really help build momentum for other tasks. Snippets make that easier. 
  • Automating things. Automation is a habit, and a good day is a great time to work on it. Spend your good days building bots, so they can work for you on the bad days..

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