Disney Storytelling Secrets

  • Bring People Into Your World

    Walt Disney took suspension of reality a step further building theme parks that brought people into his world. You ca...

    4 Lessons in Storytelling From Walt Disney - Museum Hack

  • Suspend Reality

    Suspending reality is a powerful storytelling technique as it creates a safe, magical world in which to contend with ...

    4 Lessons in Storytelling From Walt Disney - Museum Hack

  • Focus on Shared Desires

    Disney stories have a near universal appeal because they are designed around struggles and desires that are common to...

    4 Lessons in Storytelling From Walt Disney - Museum Hack

  • Stories Are a Powerful Investment Tool

    In a corporate context, storytelling can invest your employees in your next undertaking, or your clients in the valu...

    4 Lessons in Storytelling From Walt Disney - Museum Hack

  • Storytelling

    Is the activity of writing or telling stories  and can empower one to convey a message in the strongest possible...

    4 Lessons in Storytelling From Walt Disney - Museum Hack

  • Better Your Storytelling With Emotion And Reaction

    Though a cartoon is two-dimensional, to make an emotional connection with the audience characters need action and re-...

    Stage Time: "Two Storytelling Secrets from Walt Disney" | Darren LaCroix

  • Keep The Audience’s Perception In Mind

    Walt Disney realized that to tell the best stories he had to invest in teaching his artists how to be the best if he ...

    Stage Time: "Two Storytelling Secrets from Walt Disney" | Darren LaCroix

  • “The past can hurt. But from the way I see it, you can either run from it, or… learn from it.”

    The secret to Disney's storytelling formula

  • Brace Yourself For The Sequel

    Every good story deserves a sequel. Keep swimming! What this means for you: You’ve learned from your failures, now ...

    The secret to Disney's storytelling formula

  • Celebrate

    After conquering their challenges characters are “reborn” with greater knowledge and power than before. They teamed u...

    The secret to Disney's storytelling formula

  • Save The Day With Friends

    After all the lessons learned in the journey, characters can finally face their challenges. But sometimes even all th...

    The secret to Disney's storytelling formula

  • Question Long-Held Assumptions

    The beginning of the movie a character has assumptions about himself and his world but to face his challenge he has t...

    The secret to Disney's storytelling formula

  • Prepare For Your Comeback

    If a character has been out of the fight for a while, they have to retrain. What this means for you: Determine what ...

    The secret to Disney's storytelling formula

  • Recruit A Partner To Fly High

    Characters often try to go it alone in the beginning but later they realize they need help. What this means for you:...

    The secret to Disney's storytelling formula

  • Learn From Failure

    Even when a character retreats there comes a point where they have to face their problem.  What this means for ...

    The secret to Disney's storytelling formula

  • Know When To Let It Go

    Characters suffer setbacks but they don't always rush back into battle. Sometimes retreating, regrouping and reevalua...

    The secret to Disney's storytelling formula

  • Expect The Unexpected

    Just when the character thinks they were on the path to victory, they realize something has gone completely array. W...

    The secret to Disney's storytelling formula

  • Choose Wisely. Wishes are limited

    Once a character accepts the challenge, there might be a temptation to do too much or divert their attention to somet...

    The secret to Disney's storytelling formula

  • Get Over Your Reluctance

    A character’s adventure has the promise of reward at the end, but also of danger. There is the fear of the unknown an...

    The secret to Disney's storytelling formula

  • Define The Problem

    Soon after we are introduced to the world of the story, we realize that there is trouble in paradise. At first, you m...

    The secret to Disney's storytelling formula

  • Reevaluate The World

    The first thing any Disney movie does is introduce you to the “rules” of their world . However fantastical the world,...

    The secret to Disney's storytelling formula

  • The hero’s journey

    Movies succeed using roughly the same narrative arc over and over again because we can all relate. If you look at Dis...

    The secret to Disney's storytelling formula

  • “When you share a personal, professional moment where you’ve changed in a positive way, you inspire people. That's th...

    Pixar Animator Shares Secrets to Telling a Compelling (Company) Story

  • Closing A Hiring Pitch

    Bring the hiring pitch home with personal stories that show how people authentically live out your company’s mission....

    Pixar Animator Shares Secrets to Telling a Compelling (Company) Story

  • Feeding Interest With The Promise Of Change

    After you’ve hooked your audience/candidate, you need to catch their attention and get the story moving by animating ...

    Pixar Animator Shares Secrets to Telling a Compelling (Company) Story

  • Start Your Story With A Strong And Brief Hook

    Most Pixar movies begin with a compelling premise—a hook—that sets up the whole narrative. Hooks are often phrased a...

    Pixar Animator Shares Secrets to Telling a Compelling (Company) Story

  • Data Versus Emotion As Convincing Tools

    Companies tell stories because they stir up feelings, and that’s what makes these brands memorable. Similarly, recru...

    Pixar Animator Shares Secrets to Telling a Compelling (Company) Story

  • Storytelling As A Tool

    Tell stories to candidates because they stick, stir emotions, and drive decisions—that’s why they can be a companies’...

    Pixar Animator Shares Secrets to Telling a Compelling (Company) Story

  • "Don’t ever say your mission statement to someone. Tell them all the great things about your company—the ups and down...

    Pixar Animator Shares Secrets to Telling a Compelling (Company) Story

  • Rules of storytelling, according to Pixar

    Emphasize trying more than success. Having an initial theme while writing is important but don’t get too attached to...

    The 22 rules of storytelling, according to Pixar

  • “What you’re trying to do, when you tell a story, is to write about an event in your life that made you feel some par...

    6 Rules of Great Storytelling (As Told by Pixar)

  • Pixar’s Plotting Techniques For Structure And Purpose

    The Story Spine structure: Once upon a time there was [blank]. Every day, [blank]. One day [blank]. Because of that, ...

    6 Rules of Great Storytelling (As Told by Pixar)

  • “Storytelling is the greatest technology that humans have ever created.”

    6 Rules of Great Storytelling (As Told by Pixar)

  • 6 Rules for Great Storytelling

    Great stories convey things common to the human condition in unique situations . They are universal.  Great stor...

    6 Rules of Great Storytelling (As Told by Pixar)