21 STASHED IDEAS
Not all of us can be a person who is so open to their faults that they publicly make fun of their pitfalls, but people with a light-hearted attitude do practice more self-acceptance than most.
Good-humored individuals embrace their flaws and laugh them off (and let them go) in a healthy way. And it's something others should work toward: Self-acceptance is a key to a happier life, but it's not always practiced all that often .
It can help companies stand out and go beyond with their customer service, garnering them a huge loyal following.
If you want to stand out from the pack, using humour with your service is an effective way to do that.
A great example for this is Wendy's fast food restaurant chain which is famous for it's twitter account full of roasting jokes.
Humour can delight as well as hurt. It becomes toxic, when sarcasm oversteps the limits of acceptability. It offends sensibilities when fun becomes malicious slander or vulgarity. Punning ( play on the different meanings of words ) is fraught with rudeness unless words are carefully chosen.
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