It is what it sounds like: suddenly disappearing (from a relationship); like a ghost.
The term is usually used in the context of a (burgeoning) romantic relationship, but it happens in (long term) friendships as well.
Emotionally stunted people do this because it's easy.
We live in a culture steeped in toxic positivity. Everyone has to perform upbeat, socially acceptable attitudes 24/7. We treat negative emotions as contagious. We don’t let anyone express sadness or vulnerability, because we’re afraid we’ll catch it. We force everyone to find a silver lining. We expect them to tack a happy ending onto every story, even if they have to lie. If they can’t, we invalidate them. We dictate how they should feel, and how they should express themselves.
❤️ Brainstash Inc.