Persuasion Ideas - Deepstash


314 ideas

Think big, act small

Never let anything hold you back when you think of ideas. 

  • “It’s too difficult.” 
  • “Other people are already doing it.” 

You might as well aim high. You’ve got nothing to lose. Just make sure you act small. Put in the work and stay practical. All you need is one big win anyway. But when you aim low, the outcome is always low.


The logic of skin in the game implies you need to pick a surgeon who looks the least like what you would expect from a surgeon. The phrase is often mistaken for one-sided incentives: the promise of a bonus will make someone work harder for you. Skin in the game –As a filter –Is the central pillar for the organic functioning of systems, whether humans or natural. 

The author, Nassim Nicholas Taleb, shares some valuable insights about his bestselling book.