Usage-based pricing is a go-to-market model where the customer pays based on how much they use your product or service.
It goes by many names: consumption-based pricing, pay-per-use pricing, and pay-as-you-go pricing.
The simplest examples of these are utility bills like water and electricity.
Pricing is something we all do, but we don’t think about it very much.
Most startups focus on having the right product before finding the right pricing strategy for their business. That might be the wrong order.
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