Productexperience Ideas - Deepstash

productexperience

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Personalised product experiences

Your success as a Software-as-a-Service (SaaS) company is totally dependent on getting and keeping users in your product.

Traditional tactics will likely not help to scale your business quickly because they focus on engaging prospects and users outside of the product. 

Your success depends on:

  • Delivering personalised in-product customer experience which requires you to understand and have the ability to influence user behaviours inside your product.
  • A new product-led go-to-market (GTM) strategy that guides marketing, sales, customer success, and product teams.

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Using the address book to kick off a social-graph

Clubhouse's privacy challanging method to store your address book is one method to build a social graph outside of Facebook. 

It poses some ethical challanges but startegically sound. 

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