startups

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Biggest Scaling Challenges
  • Scaling Shifts Your Team’s Focus: more customers means more bugs. And more bugs means less time for our team to work on everything else.
  • Scaling Is Expensive: as the number of customers you’re supporting rises, so do your costs.
  • Scaling Amplifies Everything: As you grow, the feedback that you get from our customers goes farther and farther. The network effect of having lots of happy customers is incredibly valuable, as it helps you reach more and more new customers. But that reach isn’t all roses. Just as it amplifies the good, scaling amplifies the bad.

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The 3 Deadliest Challenges of Scaling a Startup | Groove Blog

groovehq.com

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Fit Stages

A successful value proposition requires fit between what the company offers and what customers want.

Fit happens in three stages:

  1. On paper: You identify customer jobs, pains, and gains that you can address with your value proposition.
  2. In the market: Customers positively react to your value proposition and you get market traction.
  3. In the bank: You find a scalable and profitable business model.

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Searching for Fit

📖 Value Proposition Design

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