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Reality distortion field is a term first used by Bud Tribble at Apple Computer in 1981, to describe company co-founder Steve Jobs' charisma and its effects on the developers working on the Macintosh project. Steve Jobs's “reality distortion field” was a personal refusal to accept limitations that stood in the way of his ideas, to…

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Steve Jobs’s Distortion Field

Open yourself up to new ideas, never stop learning. Keep growing!

Stay hungry, stay foolish

Open yourself up to new ideas, never stop learning and growing!

Learning Never End

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In his book, co-written with William L. Simon, Jay shares what he learned about leadership, building great teams, and building great products from working side-by-side with Steve Jobs.&nbsp;I asked Jay to share with us some of the best insights he got from working with Steve Jobs.&nbsp;I’m a fan of learning from anyone and everyone, and who better to learn from about leadership than the guy who wrote the book on new generation leadership principles. Without further ado, here’s Jay …

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The launch and hysteria over the iPad2 has triggered an avalanche of articles on how Steve Jobs and his Apple have been extraordinarily successful, again. As someone who has been close to Steve, especially during the trying period of developing the Macintosh, I had a front-row seat for observing the inception of his “secret sauce” of product development and leadership.

Steve Jobs and His Apple Have Been Extraordinarily Successful (

One of the keys—as you already know if you’ve ever read anything about him beyond the medical reports—is his passion, his obsession , for the product. For Steve, “good enough” is never good enough. His depth of knowledge about every product, down to the smallest detail, is breathtaking. His passion for design drives him to spend hours on issues of product materials, appearance, ease-of-use, and overall superiority that most leaders and product managers would probably consider irrational.

Obsession for Product Perfection

Another of the ways Apple stays ahead of its competitors is what’s come to be called “holistic product development.” In the Stevian approach, the phrase means that the hardware and the underlying technology—the software—are the handiwork of the same company. Look at the first-generation iPhone and the first-generation Droid: The iPhone was a work of art, beautiful to look at and to hold, yes, but far more important, it worked —the operation was almost completely intuitive, and right out of the box it operated the way it was intended to.

Holistic Product Development

It’s interesting to me that when analysts comment on the current iPhone/iPad market, they write about Apple products vs. Android. Sorry, but Android is a software, like Windows; it’s not a product. Also take a look at the revenue generation, iPhone is over 40% of the revenue generated in that market, as Android is free to the hardware manufacturers.

Steve’s pride in his products explains why he came back from medical leave to introduce the iPad 2. And why he chose to do the introduction at a separate lunch meeting instead of at the stockholders meeting: not just because he is totally committed to his products, and rightfully proud of them, but because he is focused on pleasing the people who will buy the products, and not, like most corporate leaders, focused on pleasing his stockholders.

Please the People Who Buy the Products

Steve and I used to talk about how the challenge of creating innovate products is puny in comparison to the challenge of creating and maintaining a highly effective organization. Today, few people would argue with his stunning success in achieving one of the world’s most effective organizations, and how he has done that is a subject I have recently enjoyed exploring at length.Jay Elliot is the author, with William L. Simon, of <a href="http://www.amazon.com/exec/obidos/ASIN/B004JN0UFO/thbosh-20/">The Steve Jobs Way: iLeadership for a New Generation </a>.

Highly Effective Organizations are the Key to Innovative Produc

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"Good Enough" is Never Good Enough

<ul>
<li>Invention is the creation of a product or introduction of a process for the first time.</li>
<li>Innovation is when someone improves on or makes a significant contribution to an existing product, process or service.</li>
</ul>
Steve Jobs&#39; iPod is an example of great innovation. The iPod was not the first portable music device, neither the first device to put hundreds of songs in your pocket. What made Apple innovative was that it combined elements in a single device.

Invention and innovation

Leadership

Companies often focus on technology instead of the customer&#39;s problem. 
Smart innovators frame their ideas to stress how a new concept is compatible with the existing market landscape.

Innovation alone is not enough

<ul>
<li>Innovation should give a unique competitive position in the marketplace.</li>
<li>Differentiating factors of your innovation should be conceptualised around the key strategic focus of the enterprise.</li>
<li>Know the customers.</li>
<li>Identify resources, processes, risks, partners and suppliers and the ecosystem in the market.</li>
<li>Assess the value of the innovation and how the idea will bring that value into the organisation.</li>
</ul>

Turn a great idea into a world-changing innovation

Like so many up-and-coming entrepreneurs, I was under the impression that invention and innovation were one and the same. They aren't. And, as I have dis...

Career

The Difference Between "Invention" and "Innovation"

At first, Steve Jobs insisted he would never make a phone. It took two years for his team to persuade him to reconsider. Within nine months, the App Store had a billion downloads, and a decade later, the iPhone had generated over $1 trillion in revenue.
While many leaders have studied the genius of Jobs, few have studied the genius of those who managed to influence him. While too many overconfident leaders reject worthy opinions, it is possible to get anyone to open their minds.

Influencing A Change

Communication

Every personality has an if ... then profile: a pattern of responding to a particular scenario in a specific way. A dominant manager becomes submissive when interacting with a superior. A procrastinator gets their act together when the deadline is coming up.
It is then also possible to use this to encourage a know-it-all to recognise when there&#39;s something to learn or change.

Getting a Know-It-All To Change Their Mind

In a series of experiments, students were asked to rate their knowledge of everyday objects. The students were overconfident until they had to write out step-by-step explanations. Then they realised how little they understood.
Overconfidence often stands in the way of change. But if you point out someone&#39;s ignorance directly, they may get defensive. A better way is to let them recognise the gaps in their own understanding.

Recognizing The Gaps In Out Understanding

Stubbornness is an obstacle to changing people&#39;s opinions. Stubborn people will outright reject forceful arguments. They think outcomes can be subject to their will.
Instead of giving answers or forceful arguments, ask questions. This way, you&#39;re not telling your boss what to think or do. Questions like &quot;what if?&quot; and &quot;could we?&quot; can make people curious about what&#39;s possible.

Let a Stubborn Person Seize The Reins

Narcissistic leaders believe they&#39;re superior and special, and don&#39;t want to be told they&#39;re wrong.
Careful framing can coax them toward admitting they&#39;re flawed. Praise them first, but in a different area from the one in which you hope to change their minds. We all have multiple identities. When we feel secure about one of our strengths, we become more open to accepting our shortcomings elsewhere.

The Right Way to Praise a Narcissist

Disagreeableness is a trait often expressed through argumentativeness. Disagreeable people are determined to squash the competition. When you want them to change their mind, you become the competition.
Because disagreeable people are energized by conflict, they don&#39;t want you to bend to their will immediately. They want you to fight for your ideas.

Disagree With The Disagreeable

Lessons from science—and the people who were able to sway Steve Jobs

stevejobs

Steve Jobs’s Distortion Field

Stay hungry, stay foolish

Everyday Little Sunshine - Open yourself up to new ideas, never stop learning and growing!