In the United States, I’m often bombarded with images and ads of fitness culture. Athleisure is the craze, and it seems that the majority of people are members of gyms like Anytime Fitness, 24 Hour Fitness, or LA Fitness. Any decent hotel or typical college campus has free access to a gym, sometimes even offering workout clothes for rental. It’s the land of Alo Yoga and the birthplace to Crossfit. Lorem ipsum

Idea 1

Lorem ipsum. If you take a closer look as to what exercise means to Japanese people, you’ll find that exercise equates working out. But perhaps exercise can take on forms that aren’t necessarily about going to a gym and lifting weights, or going on 10km runs. Namely, perhaps the exercise we need is the kind of exercise that is weaved into our lifestyle: walking. Lorem ipsum dolor sit amet.

In the United States, I’m often bombarded with images and ads of fitness culture. Athleisure is the craze, and it seems that the majority of people are members of gyms like Anytime Fitness, 24 Hour…

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How Japanese People Stay Fit for Life, Without Ever Visiting a Gym

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How Japanese People Stay Fit for Life, Without Ever Visiting a Gym

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