This is the #1 thing to keep in mind when developing any product. But when the app is strictly about maximizing engagement — as games are — it’s absolutely critical.
Before you set about building your app, develop a clear idea of who your target user is. It can be helpful to create personas about the types of people who will gravitate to your game. Additionally, you should perform market research into the wants, likes, and needs of your target audience, so you can build a product that responds to these interests and improve the user experience (UX).
18
98 reads
The idea is part of this collection:
Learn more about product with this collection
How to focus on the present moment
How to cultivate empathy and understanding towards others
How to set personal and professional goals
Related collections
Similar ideas to 1. Be User Focused
— Frank Chimero, Designer
Good UX design is all about putting the user first. Any aspect of a website, app or software that doesn’t consider the user’s needs is ultimately doomed to fail. A huge part of the UX design process is getting to know your target audience: what are their goals? Wh...
A content audit is a difficult & time-consuming process, it is important to begin with clear, defined objectives.
The first step is to think about your business goals (e.g. SEO, engagement, conversion, etc). What benefits can you gain from a content audit? What are the results you want to a...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates