Some Examples.
For example, Steve Jobs wanted to make simple-to-use and user-friendly computers and Nike wanted to make people feel like they are athletes when they wore their products so just like that they just made a feeling.
Due to that feeling and comfort, Apple is a trillion-dollar company while Nike is worth billions of dollars so the lesson here is the vision of a person is the key that takes them to do things they would be not doing otherwise or be afraid to and great vision is what makes the people successful.
There are billions who want to be rich while there are few with the vision.
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Consumer research and psychology, branding and advertising are my main areas of interest.
Mindset is truly the best and the worst thing a human can have and learning about it and improving it is beneficial for everyone.
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