Though many people get persuaded by identity rather than logic, it is still a good way to persuade the right kind of audience.

Good arguments can win the day where people are making a choice based on logic and merit, and are not persuaded by hyperbole, rhetoric or emotiona...

Poor experience: Customer churn also relates to their onboarding and implementation experiences. If a customer cites a poor experience, it may be time to re-think your internal customer success strategies.

Need: A customer may find they don’t require yo...

You cannot win a persistent argument while being in that fight due to heightened emotions and a high chance of stepping in a verbal minefield. Better to discuss it later when you are in a different setting, like a dinner date, talking in a relaxed manner so as to not start any new argument.