Digital goods and in-app purchases - Deepstash
Digital goods and in-app purchases

Digital goods and in-app purchases

Popular in China and in video games

Among Us, a popular game, uses these to personalize a character despite the game being free

Beyond gaming, there has been little adoption in the US

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jessicadelgado

Medical sales representative

While the traditional ad model has worked well for social platforms in the past, new entrants have found new ways to monetize beyond targeted ads.

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