Data is not truth

Data is, in many ways, the DNA of organisational decision-making. But data does not always provide truth. It needs to be analysed and challenged. When someone lacks a digital mindset, they can accept data as gospel.

Data is biased since biased humans gather and interpret data and build models that don't take potential risks from incomplete or misunderstood data into account.

Remedies include:

• Embedding ethical or bias reviews into data.
• Understanding how to present data. Too much or too little data cause people to draw the wrong conclusions.