“Even if you have a hammer in your hand, not all the world is a nail.”
Many people have come up with different approaches to design thinking, such as the process that involves breaking down behavioral patterns to form insights, and the IBM method that oscillates from customer observation to reflection to creation and back again. However, these approaches are most useful to experts who already know what they want and what to look for. As a beginner, it’s better to start with the basics.
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Essential Skills for Creativity and Business Growth. Designers Charvi Parikh and C. J. Meadows’s handbook of design thinking tools will guide you through the innovation process, from challenge to prototype.
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