How Gaming Becomes Addictive

In-app Purchases: Many mobile games are free to download but offer in-app purchases that can enhance gameplay or speed up progress. These mechanics can create a sense of investment, making users more likely to continue playing and spending.

Endless Content: Games with continuous updates or "endless" mechanics, like infinite runners or match-three games, can keep users engaged for long periods.

Variable Rewards: Some games employ a system where rewards are unpredictable (similar to slot machines). This unpredictability can make the gaming experience more addictive.