There is a delicate balance between working in a familiar way, and breaking out of this to set a better way of working.
Try to do something new without properly testing it with users, and you risk creating a ‘new’ way of working that is unusable because users have no prior experience of it.
Equally, sticking with a way of working that doesn’t work for users just because that’s what everyone else does can be just as damaging.
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An effective communicator and business analyst with an inquisitive mind, strong analytical, problem-solving, and decision-making skills
Services in the internet age are not only defined by the user who’s looking for them but composed of ‘small pieces loosely joined’
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