• Keep it short. An exit strategy should describe what to do next, not define what to do with the rest of your life.
• Keep it specific. Your exit strategy should help you to figure out the plan after your plan.
• Plan it early....

Usually, a new company with no revenue or earnings can't afford to borrow. It gets capital from friends, family, or individual "angel investors."

• Venture capitalists (VCs) come into play when the company is ready to bring its product or service to market. 

Once you start, commit to it. Whatever you have planned, do them. Give yourself the option to exit a project if it’s really not in line with your vision, but otherwise, hold yourself to your word.