Financial ratios convert raw financial data into meaningful performance indicators. They help in understanding business health and comparing performance.
Current Ratio: Measures liquidity by comparing assets to liabilities.
Gross Profit Margin: Indicates profitability by dividing gross profit by revenue.
Comparing ratios over time or against competitors provides deeper insights.
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High School Reading Teacher. Book lover. Sharing insights to inspire discovery. "Reading is to the mind what exercise is to the body." – Joseph Addison
Strategic analysis is a cornerstone of effective business decision-making. It involves the systematic collection, interpretation, and application of data to understand the current state of the business, anticipate future trends, and identify opportunities and threats. By processing information into actionable insights, strategic analysis enables businesses to make informed decisions that align with their goals and values. This guide explores ten powerful strategic analysis tools that can empower you to make better decisions.
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