The Evolution of Music as Lifestyle - Deepstash

The Evolution of Music as Lifestyle

  • A century ago, music genres were not lifestyle markers. Music was segmented by demographics like race or region, rather than psychographic indicators tied to identity.
  • Early genres—jazz, blues, and “hillbilly music”—addressed distinct audiences based on tangible attributes, not aspirations or self-concepts.
  • Today, however, genres like hip-hop and punk are deeply entwined with lifestyles, symbolizing identity and societal roles.

This shift reflects broader trends in consumerism, as products increasingly serve to express lifestyle choices.

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yuyutsu

Content Curator | Absurdist | Amateur Gamer | Failed musician | Successful pessimist | Pianist |

Music is a lifestyle product. But it wasn’t always that way.

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