The Danger of Professionalism Overload
Overloading your speech with technical jargon can alienate your audience.
Bernstein recounted a heartbreaking story of an engineer who failed to secure funding for a life-saving footbridge because his presentation lacked emotional appeal.
A compelling story about the bridge's purpose—saving children’s lives—would have made a stronger impact.
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Why do so many of us get nervous when public speaking? Communication expert Lawrence Bernstein says the key to dealing with the pressure is as simple as having a casual chat. He introduces the "coffee shop test" as a way to help you overcome nerves, connect with your audience and deliver a message that truly resonates.
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