Two Sides Of The Story

You could tell everything as a tragedy, or you could tell an equally valid and far kinder story. You could say that you made some serious errors, as every human will, and you paid the price for them. Nevertheless, you tried to be good and loved a few people properly. Despite ever...

For every attribute, there is an opposite, effective attribute.

It's far better to search for an opposite attribute that will enable you to play off against the leader, instead of being similar to the leader.

Marketing is the battle of ideas. To succeed, you must ha...

For older books, try to understand the historical context. For books written in an unfamiliar country, try to understand the cultural context. 

Some helpful questions to ask include:

• Why did the author write this? 
• What is their background?
• What else have they wri...