Types of sharers (2/2)

Boomerangs: share content for validation and reaction. Boomerangs use social networks to post thoughtful questions and comments to engage other users.

Connectors: creative, thoughtful, and relaxed. They are likely to make plans via email and Facebook, hook up online discounts, and take advantage of freebies and promotions.

Selectives: resourceful, thoughtful, and careful about the information they share, Selective sharers may prefer to send a private message to communicate, rather than a social media. They understand the permanence of everything posted to the web.