Turn a great idea into a world-changing innovation
- Innovation should give a unique competitive position in the marketplace.
- Differentiating factors of your innovation should be conceptualised around the key strategic focus of the enterprise.
- Know the customers.
- Identify resources, processes, risks, partners and suppliers and the ecosystem in the market.
- Assess the value of the innovation and how the idea will bring that value into the organisation.
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"The pessimist complains about the wind. The optimist expects it to change. The leader adjusts the sails.”- John Maxwell
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