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Millennials were born between 1981 and 1996.
Similar to how baby boomers were named after an increase in birth rate after World War II, millennials were named because their upbringing took place at the turn of the millennium - a time known for digital advances, innovation, and the end of an era as we knew it.
The children of Generation X are known as Generation Z. They were born between 1997 and 2012. Gen X's main parenting goal was to raise their children so they do not end up like millennials.
Gen Z turns to the web for everything, from entertainment to news. They choose the entertainment of YouTube or TikTok over traditional outlets and spend about 50 hours per week on social media.
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