Beta Launch in practice

Here’s what it looks like when broken into phases: 

1. Pre-launch — Let people know you have a course coming. Invite them to sign up for an interest list if they want to be notified when it’s available. 
2. Enrolment — Continue talking about the course on social media and any other platforms where you have the following. Once you have your target number of signups, close enrolment. 
3. Post-launch — Shift your focus to content creation and gathering feedback from your group of “founder” students. Do everything you can to make them feel excited about being part of this highly interactive process.