Learn more about psychology with this collection
Conducting market research
Analyzing data to make informed decisions
Developing a product roadmap
Lucky you are, you can make a wonderful bet. At equal propabilities :
Stop reading, would you accept this ?
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If you're like the majority of us, you refused this gamble.
Our brain is not familiar with statistics. You don't think to the utility of the bet, you see two situations :
This is the loss aversion, our brain tends to avoid losses.
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MORE IDEAS ON THIS
Your mind likes the feeling of coherence and sentiment of habit, of déjà-vu.
From an evolutionnary point of view, Sapiens needs to have a construction of reality clear.
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951 reads
Good stories are simple.
And when they seem coherent, we accept them without activating our critical mind (see "Main cause of biased judgment" in this collection).
In particular, the conspiracy theories have another viral weapon. As the ele...
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612 reads
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