The underlying cause of our bad behavior, procrastination, slacking or avoiding something that is beneficial may or may not be what we think it is.

We need to identify our own self-defeating habits and behaviours. If we give shape to an enemy and think that what is happening to us is ...

• Glowing Choice: makes users feel smart and competent during the Onboarding Phase. It leads players in the right direction by appealing to their Curiosity.
• Mystery Boxes: is “loot” or “drops,” which are random rewards that appear once the player achie...

2. Be honest.  Keep your promises and do what you say you’re going to do. Be reliable. Nobody wants to be friends with someone who lies. And lies always have a way of coming to the light. Also, friends will say the truth to one another, even when it’s hard. The wisest man in the ...