Discover / Research

• Try to question the brief or your initial question by challenging every part. List as many elements as you can, find characteristics, define areas of interest. List places, people, experiences that are related and can be explored.
• Cluster your findings into topics to get an overview. You might have to limit yourself in terms of the scope you want to research.
• Dive into your research. Apply primary and secondary research methods.

This should result in a pile of unstructured research findings.