The Name Of The Concept Itself

Everytime you want to create something and you can't come up with something, then generate a random name online.

It will take you less than a minute but you'll no longer call it art block, you'll just call it 'xyz' (name generated)

This way, even though you haven't started at all, you do have a name for your project.

And if you think, this wont work then I'll just say

All the big companies first come up with the name